Amazon cracks down on use of AI images by sellers after New York law
Amazon is requiring that third-party sellers label any product images or videos that contain "AI-generated people" after New York recently passed a law mandating greater transparency around "synthetic performers" in ads. The company informed sellers Wednesday of the policy change, according to a copy of the announcement viewed by CNBC. The policy directs sellers to tag images and any "A+ content," which refers to videos or other graphics on listing pages, with specific metadata keywords before they're uploaded.
- ▪Amazon is requiring that third-party sellers label any product images or videos that contain "AI-generated people" after New York recently passed a law mandating greater transparency around "synthetic performers" in ads.
- ▪The company informed sellers Wednesday of the policy change, according to a copy of the announcement viewed by CNBC.
- ▪The policy directs sellers to tag images and any "A+ content," which refers to videos or other graphics on listing pages, with specific metadata keywords before they're uploaded.
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Amazon is requiring that third-party sellers label any product images or videos that contain "AI-generated people" after New York recently passed a law mandating greater transparency around "synthetic performers" in ads. The company informed sellers Wednesday of the policy change, according to a copy of the announcement viewed by CNBC. The policy directs sellers to tag images and any "A+ content," which refers to videos or other graphics on listing pages, with specific metadata keywords before they're uploaded. "Recent legislation requires disclosure when images or videos in advertisements contain photorealistic AI-generated people," Amazon wrote in the announcement.
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