ANALYSIS: Who really makes the decisions in the Democratic Alliance?

ANALYSIS Who really makes the decisions in the Democratic Alliance? As the DA navigates the upcoming elections, the influence of ex-strategist Ryan Coetzee reveals deeper issues of leadership trust and decision-making authority within the party. By Stephen Grootes 26 Jul 2026 Illustrative image: DA logo. (Image: Wikicommons) | Hands with string. (Photo: iStock) | (By Daniella Lee Ming Yesca) Dive Deeper Speed Read Summary Listen Dive Deeper The revelation that former DA strategy head Ryan Coetzee was involved in the party’s decision-making while running an international PR firm lifts the lid on how decisions are really made. While the party’s leadership may think this is just how business is done, this is not how voters will see it.

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