App Store subtitle examples: stop repeating your app name
The article discusses the importance of crafting effective App Store subtitles. It emphasizes that subtitles should not repeat the app name but instead provide additional relevant information or keywords. By using specific examples, the article illustrates how better subtitles can enhance user understanding and improve search visibility.
- ▪App Store subtitles are limited to 30 characters and should add new search angles.
- ▪Many indie apps fail to utilize subtitles effectively by repeating the app name or using vague descriptors.
- ▪Effective subtitles should focus on specific use cases or outcomes to improve user engagement and search results.
2 outlets in our directory ran this story, first to last over 26 hours. All of the coverage we found sits in one bucket: centre. That one-sidedness is itself worth noticing.
- ▪ Mac App Store: What's in a Name? — Lapcatsoftware
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try { if(localStorage) { let currentUser = localStorage.getItem('current_user'); if (currentUser) { currentUser = JSON.parse(currentUser); if (currentUser.id === 3930343) { document.getElementById('article-show-container').classList.add('current-user-is-article-author'); } } } } catch (e) { console.error(e); } ASO Playbook Posted on May 18 • Originally published at asoplaybook.ai App Store subtitle examples: stop repeating your app name #mobile The App Store subtitle is only 30 characters. That is too small for brand fluff. If your title already says what the app is, the subtitle should add a new search angle or make the install feel more obvious. Most indie listings do the opposite.
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