Apple’s Camera Chief Thinks AI Can Give You Superpowers
However, there are two new features—called Extend and Spatial Reframe—that let you expand the space around your photo or change the perspective of an image, all while generating fake pixels. The camera “thinks” about what should be there, then draws it in.McCormack says there's a giant backlog of unsolvable issues that AI is now helping to address and that these new features are very deliberate. “You don't have to know all the details of how to do something in Photoshop or something else—it gives normal people these absolute superpowers,” McCormack says.<video aria-label="Apple's new Extend feature lets you add more space to your original image.
- ▪However, there are two new features—called Extend and Spatial Reframe—that let you expand the space around your photo or change the perspective of an image, all while generating fake pixels.
- ▪The camera “thinks” about what should be there, then draws it in.McCormack says there's a giant backlog of unsolvable issues that AI is now helping to address and that these new features are very deliberate.
- ▪“You don't have to know all the details of how to do something in Photoshop or something else—it gives normal people these absolute superpowers,” McCormack says.<video aria-label="Apple's new Extend feature lets you add more space to y
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| Original publisher | WIRED |
| Canonical URL | https://www.wired.com/story/apple-camera-chief-thinks-ai-can-give-you-superpowers/ |
| Publication time | Fri, 12 Jun 2026 01:00:00 +0000 |
| Retrieval time | 2026-06-12T01:05:52.029Z |
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Julian ChokkattuGearJun 11, 2026 9:00 PMApple’s Camera Chief Thinks AI Can Give You SuperpowersThe generative features in iOS 27’s new Photos app will add fake pixels to some of your shots, but Apple’s Jon McCormack says the company isn’t using AI “for the sake of AI.”Photograph: Julian ChokkattuCommentLoaderSave StorySave this storyCommentLoaderSave StorySave this storyWhat even is a photograph these days?As tech giants pack generative AI capabilities into our phones and their camera software, the line between what is a real image and what isn't continues to blur.
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