Boom in protein coffee industry fueled by muscle loss concerns
The latest functional beverage trend isn't asking consumers to develop a new habit. It's asking them to upgrade one they already have.
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Food & Drink Boom in protein coffee industry fueled by muscle loss concerns By Peter Burke , Fox News Published June 11, 2026, 10:16 a.m. ET See more of our coverage in your search results. Add The New York Post on Google Originally Published by: Starbucks bringing back viral menu item despite 2017 barista revolt: Grapefruit could make your coffee buzz last longer as experts warn of hidden risks Drinking certain types of coffee can bring some health benefits, but the add-ins matter The latest functional beverage trend isn’t asking consumers to develop a new habit. It’s asking them to upgrade one they already have.
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