Don’t like the controversial Ferrari Luce EV? It isn’t for you and Ferrari knows it
Ferrari has unveiled its first fully electric vehicle, the Luce, which has sparked significant controversy among traditionalists. Priced at 884,000, the Luce features impressive specifications, including over 1,000 horsepower and a top speed of 310 km/h. Critics argue that the new model strays too far from Ferrari's storied legacy and aesthetic appeal.
- ▪The Ferrari Luce is a four-door, five-seat, all-wheel-drive EV designed by the LoveFrom design collective.
- ▪The car features a 122-kilowatt-hour battery and four electric engines, offering more than 1,000 horsepower.
- ▪Ferrari's share price fell significantly following the Luce's launch, indicating investor concerns.
- ▪Critics, including Italy's Transport Minister, have expressed disdain for the car's design, claiming it does not represent the Ferrari brand.
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Open this photo in gallery:Ferrari's first fully electric car "Luce" in this handout image obtained by Reuters.Ferrari/ReutersShareSave for laterPlease log in to bookmark this story.Log InCreate Free Account“You may not be interested in war, but war is interested in you.”Russian revolutionary Leon Trotsky is credited for this maxim. Were Trotsky alive to see Ferrari’s May 25 unveiling of the Luce, its first fully electric vehicle, he might have come up with another memorable aphorism that flips the saying. “You may be interested in Ferrari’s first EV,” the chief architect of the 1917 Bolshevik Revolution might have said.
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