Ed Zitron: Apple Will 'Watch Everything Burn' When the AI Bubble Bursts
Ed Zitron: Apple Will 'Watch Everything Burn' When the AI Bubble BurstsMonday July 27, 2026 7:11 am PDT by Tim HardwickMemory prices have doubled, Macs and iPads have gone up, and iPhones are expected to follow. We asked him what happens to Apple if he's right. You've been calling AI a bubble since before it was fashionable.
- ▪Ed Zitron: Apple Will 'Watch Everything Burn' When the AI Bubble BurstsMonday July 27, 2026 7:11 am PDT by Tim HardwickMemory prices have doubled, Macs and iPads have gone up, and iPhones are expected to follow.
- ▪We asked him what happens to Apple if he's right.
- ▪You've been calling AI a bubble since before it was fashionable.
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| Original publisher | MacRumors |
| Canonical URL | https://www.macrumors.com/2026/07/27/ed-zitron-apple-watch-it-burn-ai-bubble-bursts/ |
| Publication time | Mon, 27 Jul 2026 07:11:48 PDT |
| Retrieval time | 2026-07-27T14:16:22.265Z |
| Last seen | 2026-07-27T14:16:22.265Z |
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| Publisher visit | Yes — open original |
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| Retrieval / RAG | May the content be exposed for third-party retrieval-augmented generation? | Not asserted |
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Opening excerpt (first ~120 words) tap to expand
Ed Zitron: Apple Will 'Watch Everything Burn' When the AI Bubble BurstsMonday July 27, 2026 7:11 am PDT by Tim HardwickMemory prices have doubled, Macs and iPads have gone up, and iPhones are expected to follow. Ed Zitron – who writes the Where's Your Ed At newsletter, hosts the Better Offline podcast, and has been described by Politico as the AI boom's most "acerbic gadfly" – has spent years arguing the buildout driving those costs will never pay for itself. We asked him what happens to Apple if he's right. You've been calling AI a bubble since before it was fashionable.
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Excerpt limited to ~120 words for fair-use compliance. The full article is at MacRumors.
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