Eight years after billboards asked him to come to the 76ers, LeBron James chose Philadelphia
James decided later that year to leave the Cavaliers and join the Los Angeles Lakers. The billboard bit seemed futile.Instead, maybe it was just premature. “And it was people from all walks of life, employees, former employees, friends from all over the country being like: ‘It worked.
- ▪James decided later that year to leave the Cavaliers and join the Los Angeles Lakers.
- ▪The billboard bit seemed futile.Instead, maybe it was just premature.
- ▪“And it was people from all walks of life, employees, former employees, friends from all over the country being like: ‘It worked.
The Globe and Mail publishes from Canada and files mainly under world. We currently carry 1,833 of its stories.
Opening excerpt (first ~120 words) tap to expand
Open this photo in gallery:One of three billboards trying to entice then-Cleveland Cavalier LeBron James to come to Philadelphia are shown near a highway in 2018 in Cleveland.Tony Dejak/The Associated PressShareSave for laterPlease log in to bookmark this story.Log InCreate Free AccountLeBron James wound up picking Philadelphia, and no billboards were required.Back in February 2018, a businessman named Asher Raphael arranged for three billboards to be placed a few kilometres outside of Cleveland in a lighthearted effort to woo James to the Philadelphia 76ers. James decided later that year to leave the Cavaliers and join the Los Angeles Lakers. The billboard bit seemed futile.Instead, maybe it was just premature.
…
Excerpt limited to ~120 words for fair-use compliance. The full article is at The Globe and Mail.
Discussion
0 commentsMore from The Globe and Mail
