Foldable Smartphone Sales to Rise 20% This Year Due to 'iPhone Ultra'
The report notes that the broader smartphone market is contending with tighter supply of upstream logic chips and higher memory prices, but says the foldable segment is expected to keep expanding regardless. Samsung is expected to retain its lead in the category, while Apple, Huawei, and other brands are described as helping to drive growth, with the fourth quarter of 2026 flagged as the year's most important sales period. Industry sources told the publication that wider foldable designs and Apple's move into foldables are giving the category a further lift.
- ▪The report notes that the broader smartphone market is contending with tighter supply of upstream logic chips and higher memory prices, but says the foldable segment is expected to keep expanding regardless.
- ▪Samsung is expected to retain its lead in the category, while Apple, Huawei, and other brands are described as helping to drive growth, with the fourth quarter of 2026 flagged as the year's most important sales period.
- ▪Industry sources told the publication that wider foldable designs and Apple's move into foldables are giving the category a further lift.
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| Original publisher | MacRumors |
| Canonical URL | https://www.macrumors.com/2026/08/05/foldable-smartphone-sales-to-rise-this-year/ |
| Publication time | Wed, 05 Aug 2026 04:45:05 PDT |
| Retrieval time | 2026-08-05T11:45:45.634Z |
| Last seen | 2026-08-05T11:45:45.634Z |
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| Summary source text | contentText |
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| Cluster | POtwQeCaOH5e · 1 stories |
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| Publisher visit | Yes — open original |
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| Retrieval / RAG | May the content be exposed for third-party retrieval-augmented generation? | Not asserted |
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| Commercial reuse | May the content be reused commercially? | Not permitted |
Basis: Derived from the published RSS/Atom feed. Contact: [email protected]. Reviewed: 2026-07-24.
Opening excerpt (first ~120 words) tap to expand
Foldable Smartphone Sales to Rise 20% This Year Due to 'iPhone Ultra'Wednesday August 5, 2026 4:44 am PDT by Hartley CharltonGlobal foldable smartphone shipments are expected to grow 20% in 2026 compared to last year, with Apple's first entry into the category cited as one of the factors driving the increase, according to industry sources cited by DigiTimes. The report notes that the broader smartphone market is contending with tighter supply of upstream logic chips and higher memory prices, but says the foldable segment is expected to keep expanding regardless. Samsung is expected to retain its lead in the category, while Apple, Huawei, and other brands are described as helping to drive growth, with the fourth quarter of 2026 flagged as the year's most important sales period.
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Excerpt limited to ~120 words for fair-use compliance. The full article is at MacRumors.
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