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Ford bets on Apple for its next-generation of EVs

Sarah Perez, Kirsten Korosec· ·3 min read · 0 reactions · 0 comments · 2 views
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Ford bets on Apple for its next-generation of EVs
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Apple on Thursday announced a new set of developer tools that will let automakers embed Apple Maps navigation and mapping directly into their vehicles’ infotainment systems. The software development kit, called MapKit for Automotive, will debut with Ford and its new line of electric vehicles, starting with a $30,000 midsize truck in 2027. Ford is placing a hefty bet on its next-generation of EVs, which it has promised will be affordable and efficient while still offering the latest technology.

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TechCrunch · Sarah Perez, Kirsten Korosec
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Apple on Thursday announced a new set of developer tools that will let automakers embed Apple Maps navigation and mapping directly into their vehicles’ infotainment systems. The software development kit, called MapKit for Automotive, will debut with Ford and its new line of electric vehicles, starting with a $30,000 midsize truck in 2027. Ford is placing a hefty bet on its next-generation of EVs, which it has promised will be affordable and efficient while still offering the latest technology. To build them, Ford ditched its century-old tradition and instead started with a universal EV platform, or UEV, that will underpin the midsize truck and eventually other vehicles including a sedan, crossover, three-row SUV and even small commercial vans.

Excerpt limited to ~120 words for fair-use compliance. The full article is at TechCrunch.

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