Gen Zer quits Goldman Sachs after clash over ‘Investment Baker’ social media side hustle
A Goldman Sachs employee who built a social media following as the “Investment Baker” says repeated scrutiny from the firm’s compliance department helped push her to leave Wall Street last year and pursue baking full time. Allison Sheehan, 27, told Fortune that Goldman compliance officials took issue with her use of the word “investment” in...
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Business Gen Zer quits Goldman Sachs after clash over ‘Investment Baker’ social media side hustle By Ariel Zilber Published June 8, 2026, 10:13 a.m. ET See more of our coverage in your search results. Add The New York Post on Google A Goldman Sachs employee who built a social media following as the “Investment Baker” says repeated scrutiny from the firm’s compliance department helped push her to leave Wall Street last year and pursue baking full time. Allison Sheehan, 27, told Fortune that Goldman compliance officials took issue with her use of the word “investment” in her social media handles and instructed her to remove posts documenting her life as a baker while working as a wealth manager. At the time, Sheehan, who spent four years at Goldman beginning in 2021, was waking up at 5 a.m.
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