Google Pixel’s Tensor grows as global smartphone shipments continue to fall

Andrew Romero· Jul 29, 2026 · 3:00 PM UTC ·3 min read · 0 reactions · 0 comments · 3 views

TL;DR · WeSearch summary

In a Counterpoint Research report disclosing SoC (system on a chip) sales comparing H1 2025 to H1 2026, chipset shipments have declined by 15%. A significant drop like that indicates smartphones from major Android manufacturers have also dropped. And with smartphone companies like Google and Samsung continuing to develop proprietary chipsets, MediaTek and Qualcomm have seen a drop in market share.

Key facts

▪In a Counterpoint Research report disclosing SoC (system on a chip) sales comparing H1 2025 to H1 2026, chipset shipments have declined by 15%.
▪A significant drop like that indicates smartphones from major Android manufacturers have also dropped.
▪And with smartphone companies like Google and Samsung continuing to develop proprietary chipsets, MediaTek and Qualcomm have seen a drop in market share.

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Original publisher	9to5Google
Canonical URL	https://9to5google.com/2026/07/29/google-tensor-shipments-increase/
Publication time	Wed, 29 Jul 2026 15:00:30 +0000
Retrieval time	2026-07-29T15:03:14.981Z
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