I toured Ford’s EV development center to see how it plans to build a $30,000 truck — here's what surprised me most
Ford is developing a $30,000 electric truck, aiming to significantly reduce costs from the current market prices. The company is utilizing a new 'Universal EV' platform to support a family of affordable vehicles, with the first model expected in 2027. Engineers are focusing on reducing complexity in vehicle construction to achieve this goal.
- ▪Ford is working on a $30,000 electric truck as production of the F-150 Lightning comes to an end.
- ▪The new 'Universal EV' platform will support a family of affordable vehicles, starting with a midsize truck.
- ▪Engineers are experimenting with modular construction to reduce parts and complexity in the assembly process.
Opening excerpt (first ~120 words) tap to expand
Vehicle Tech EVs I toured Ford’s EV development center to see how it plans to build a $30,000 truck — here's what surprised me most Features By Kate Kozuch published 18 May 2026 Slate who? When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. (Image credit: Future) Copy link Facebook X Reddit Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter When I first heard Ford was working on a $30,000 electric truck in the wake of F-150 Lightning production coming to an end, my first question was simple: how?How do you go from a truck that most people are looking at in the $70,000–$80,000 range and bring it down by nearly half? How do you do so without compromising…
Excerpt limited to ~120 words for fair-use compliance. The full article is at Tom's Guide.
Discussion
0 commentsMore from Tom's Guide
