IMAX Reacts to iPhone Duo's 1:1.4 Aspect Ratio Displays
IMAX Reacts to iPhone Duo's 1:1.4 Aspect Ratio DisplaysFriday September 11, 2026 4:42 am PDT by Tim HardwickProduction theater company IMAX has responded in a mixed way to Apple's embrace of a 1:1.4 aspect ratio on the iPhone Duo's inner and outer displays. The boxier ratio happens to be very close to the classic "full-frame" IMAX 1.43:1 aspect ratio, which comes from the geometry of the company's original 15-perforation/70mm film system. In response to an X post from someone wondering if we'll see more 1:14.1 content because of the iPhone Duo, IMAX's official account said, "Love this for them," but then added, "Still not watching movies on a phone..." Pre-orders open October 16 ahead of an October 23 launch.
- ▪IMAX Reacts to iPhone Duo's 1:1.4 Aspect Ratio DisplaysFriday September 11, 2026 4:42 am PDT by Tim HardwickProduction theater company IMAX has responded in a mixed way to Apple's embrace of a 1:1.4 aspect ratio on the iPhone Duo's inner an
- ▪The boxier ratio happens to be very close to the classic "full-frame" IMAX 1.43:1 aspect ratio, which comes from the geometry of the company's original 15-perforation/70mm film system.
- ▪In response to an X post from someone wondering if we'll see more 1:14.1 content because of the iPhone Duo, IMAX's official account said, "Love this for them," but then added, "Still not watching movies on a phone..." Pre-orders open Octobe
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| Original publisher | MacRumors |
| Canonical URL | https://www.macrumors.com/2026/09/11/imax-reacts-to-iphone-duo-displays/ |
| Publication time | Fri, 11 Sep 2026 11:42:36 +0000 |
| Retrieval time | 2026-09-11T13:17:42.908Z |
| Last seen | 2026-09-11T13:17:42.908Z |
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| Cluster | Rycxkf-gJcyo · 2 stories |
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IMAX Reacts to iPhone Duo's 1:1.4 Aspect Ratio DisplaysFriday September 11, 2026 4:42 am PDT by Tim HardwickProduction theater company IMAX has responded in a mixed way to Apple's embrace of a 1:1.4 aspect ratio on the iPhone Duo's inner and outer displays. The boxier ratio happens to be very close to the classic "full-frame" IMAX 1.43:1 aspect ratio, which comes from the geometry of the company's original 15-perforation/70mm film system. In response to an X post from someone wondering if we'll see more 1:14.1 content because of the iPhone Duo, IMAX's official account said, "Love this for them," but then added, "Still not watching movies on a phone..." Pre-orders open October 16 ahead of an October 23 launch.
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