iPhone 18 Pro Pre-Orders Off to a Muted Start, Analyst Says

Sep 15, 2026 · 10:18 AM UTC ·2 min read · 0 reactions · 0 comments · 6 views

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Elsewhere, Pu cites 2-3 weeks for the Pro Max in Glacier across 256GB and 512GB options in China. Otherwise, Pu sees initial demand less strong for the Black and Glacier 1TB Pro Max models, quoting 1-2 weeks wait times in the U.S. Meanwhile, the 1TB Pro Max option in Silver, most 2TB Pro Max configurations, and nearly every iPhone 18 Pro model are available immediately, with Burgundy 256GB pre-orders the only iPhone 18 Pro exception.

Key facts

▪Elsewhere, Pu cites 2-3 weeks for the Pro Max in Glacier across 256GB and 512GB options in China.
▪Otherwise, Pu sees initial demand less strong for the Black and Glacier 1TB Pro Max models, quoting 1-2 weeks wait times in the U.S.
▪Meanwhile, the 1TB Pro Max option in Silver, most 2TB Pro Max configurations, and nearly every iPhone 18 Pro model are available immediately, with Burgundy 256GB pre-orders the only iPhone 18 Pro exception.

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iPhone 18 Pro Pre-Orders Off to a Muted Start, Analyst SaysTuesday September 15, 2026 3:18 am PDT by Tim HardwickInitial wait times for Apple's iPhone 18 Pro models in the pre-order phase are "lukewarm," according to GF Securities analyst Jeff Pu, who has subsequently trimmed his production estimates for both the company's Pro lineup and the foldable iPhone Duo. iPhone 18 Pro pre-orders opened on September 12 in the U.S. and many other countries, and there's now a 3-4 week wait time for iPhone 18 Pro Max models with 256GB and 512GB storage across all colors in the U.S., as well as for Burgundy 1TB models. Elsewhere, Pu cites 2-3 weeks for the Pro Max in Glacier across 256GB and 512GB options in China.

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