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iPhone Leads Smartphone Sales Amid Android Price Hikes

Will McCurdy· ·3 min read · 0 reactions · 0 comments · 3 views
#iphone#leads#smartphone#sales#amid
iPhone Leads Smartphone Sales Amid Android Price Hikes
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Tarun highlighted how Apple's willingness to absorb the rapidly expanding cost of parts and RAM strengthened "Apple's competitive position." He attributed Apple's standout performance in China and Europe to Apple's prices becoming comparatively more appealing compared to Android options. Apple raised prices on almost all its non-smartphone products earlier this year. Apple has not yet officially announced any price increases, though CEO Tim Cook called them "unavoidable" back in June.Samsung also performed well, capturing a 16% revenue share in Q2 2026, to land in second place.

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Canonical URLhttps://www.pcmag.com/news/iphone-leads-smartphone-sales-amid-android-price-hikes
Publication timeSat, 01 Aug 26 12:14:30 +0000
Retrieval time2026-08-01T13:03:30.204Z
Last seen2026-08-01T13:03:30.204Z
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Opening excerpt (first ~120 words) tap to expand

Amid smartphone price hikes everywhere you look, Apple pulled far ahead of the competition in the latest quarter of smartphone sales as the RAM shortage continues.Apple, which unlike most major Android smartphone makers has yet to raise prices, hit its highest-ever second-quarter revenue share with 49% in Q2 2026, according to a report by Counterpoint Research. The iPhone giant's revenue also rose the fastest out of all major smartphone manufacturers, jumping 22% year-over-year to reach its highest-ever Q2 levels.Counterpoint's Research Director Tarun Pathak chalked up the strong performance to sustained demand for the iPhone lineup, especially the iPhone 17 and iPhone 17 Pro Max.

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