Italian PM files to trademark her voice against AI threats
The prime minister's office also confirmed the application.As part of it, Meloni recorded a four-second audio where she says "Io sono Giorgia" - I am Giorgia Meloni" in Italian - twice.Meloni is not alone in filing to protect her identity from unauthorised use by AI platforms. In January, US actor Matthew McConaughey led the way by trademarking his image and voice. Quick versions can be made from a few seconds of audio, but high-quality copycats tend to require hours.Meloni's decision to trademark her voice comes ahead of Italy's general elections next year.
- ▪The prime minister's office also confirmed the application.As part of it, Meloni recorded a four-second audio where she says "Io sono Giorgia" - I am Giorgia Meloni" in Italian - twice.Meloni is not alone in filing to protect her identity f
- ▪In January, US actor Matthew McConaughey led the way by trademarking his image and voice.
- ▪Quick versions can be made from a few seconds of audio, but high-quality copycats tend to require hours.Meloni's decision to trademark her voice comes ahead of Italy's general elections next year.
2 outlets in our directory ran this story, first to last over 11 hours. All of the coverage we found sits in one bucket: centre. That one-sidedness is itself worth noticing.
- ▪ Italian PM files to trademark her voice against AI threats — BBC News — Tech
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| Original publisher | Bbc |
| Canonical URL | https://www.bbc.com/news/articles/ckly0g1ljq2yo |
| Publication time | Tue, 06 Oct 2026 21:50:09 +0000 |
| Retrieval time | 2026-10-06T22:04:02.277Z |
| Last seen | 2026-10-06T22:04:02.277Z |
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Italian PM files to trademark her voice against AI threats11 hours agoShareSaveAdd as preferred on GoogleMalu CursinoGetty ImagesItalian Prime Minister Giorgia Meloni has applied to trademark her voice in a move to protect herself against artificial intelligence (AI) deepfakes.The application to the European Union Intellectual Property Office (EUIPO) was made on Monday and can be found on their website. The prime minister's office also confirmed the application.As part of it, Meloni recorded a four-second audio where she says "Io sono Giorgia" - I am Giorgia Meloni" in Italian - twice.Meloni is not alone in filing to protect her identity from unauthorised use by AI platforms. In January, US actor Matthew McConaughey led the way by trademarking his image and voice.
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