I've started grading iPhone 17 Pro Max footage like cinema camera footage, and ProRes RAW is why
Apple’s iPhone 17 Pro Max adds ProRes RAW, the first true RAW video capture on a smartphone. The format stores sensor data such as ISO, shutter speed, and white balance as adjustable metadata rather than baked‑in settings. This gives creators more flexibility for color grading, similar to high‑end cinema cameras.
- ▪ProRes RAW on the iPhone 17 Pro Max preserves raw sensor data, allowing post‑capture adjustments to exposure and white balance.
- ▪Unlike previous iPhone video modes, ProRes RAW does not bake in camera decisions, reducing shadow blocking and highlight clipping during grading.
- ▪The feature is marketed as the most significant camera upgrade Apple has released in years, bringing smartphone video closer to professional cinema workflows.
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| Original publisher | TechRadar |
| Canonical URL | https://www.techradar.com/pro/ive-started-grading-iphone-17-pro-max-footage-like-cinema-camera-footage-and-prores-raw-is-why |
| Publication time | Sat, 01 Aug 2026 07:15:00 +0000 |
| Retrieval time | 2026-08-01T07:20:33.671Z |
| Last seen | 2026-08-01T07:20:33.671Z |
| Headline source | Publisher (no WeSearch rewrite) |
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| Summary | WeSearch · cerebras-chat (WeSearch summarizer) |
| Summary source text | contentText |
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| Cluster | -4E36zaPVL70 · 1 stories |
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| Ranking reason | Story pages are not engagement-ranked. Hub feeds use recency, with optional source-diversified chronological ordering (cap consecutive stories per source). No personalized ranking. |
| Publisher visit | Yes — open original |
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| Commercial reuse | May the content be reused commercially? | Not permitted |
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Pro I've started grading iPhone 17 Pro Max footage like cinema camera footage, and ProRes RAW is why Features By Bryan M Wolfe Published 1 August 2026 I think it's the most significant camera upgrade Apple has shipped in years When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. (Image credit: Lance Ulanoff / Future) Jump To: The real benefit Cinematic footage How to use it One important note Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter Every year, Apple adds a handful of camera features to the iPhone Pro line that sound impressive on paper but change almost nothing about how the phone…
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