Jason Whitlock: Nike and the WNBA fumbled the Caitlin Clark phenomenon
When Caitlin Clark was breaking records, packing arenas, and transforming women’s basketball into a national sensation, BlazeTV host Jason Whitlock thought it was an appropriate time to drop a Nike shoe for the star. Instead, the sportswear giant waited until Clark’s third WNBA season to launch one. “Looks like a sharp shoe. But the timing of when they’re releasing, now, when Caitlin Clark’s popularity is at the lowest it’s been since 2022. Caitlin Clark starting her junior year of college start
Opening excerpt (first ~120 words) tap to expand
{"customDimensions": {"2":"BlazeTV Staff","8":"fearless, jason whitlock, caitlin clark, nike, shoes, lgbtq, fearless with jason whitlock","11":"fearless with jason whitlock","7":"fearless-with-jason-whitlock","10":"06/23/2026"}, "post": {"id": 2677075601, "providerId": 0, "sections": [0, 553147088, 545118902, 545193419, 551786750], "authors": [19285093], "tags": ["fearless", "jason whitlock", "caitlin clark", "nike", "shoes", "lgbtq", "fearless with jason whitlock"], "streams": [], "split_testing": {}} }
Excerpt limited to ~120 words for fair-use compliance. The full article is at Blaze Media.