Keisukeyoshida Tokyo Spring 2027
To do it, Yoshida looked at the power blazers and souvenir T-shirts that populated catalogues in the 80s and 90s, and mixed them with the businesslike eroticism he has made his signature, cinching the waists of safari jackets and office shirts to exaggerate the broad-shouldered V-shaped silhouettes. “By tweaking the shape or adding a subtle touch, I wanted to elevate them into something more elegant and sophisticated,” he said. Once a bastion of fashion retail in Tokyo, the iconic department store will close its doors in September after 58 years in business, consigned to the rapidly expanding graveyard of fashion’s golden age.
- ▪To do it, Yoshida looked at the power blazers and souvenir T-shirts that populated catalogues in the 80s and 90s, and mixed them with the businesslike eroticism he has made his signature, cinching the waists of safari jackets and office shi
- ▪“By tweaking the shape or adding a subtle touch, I wanted to elevate them into something more elegant and sophisticated,” he said.
- ▪Once a bastion of fashion retail in Tokyo, the iconic department store will close its doors in September after 58 years in business, consigned to the rapidly expanding graveyard of fashion’s golden age.
Opening excerpt (first ~120 words) tap to expand
Like many millennials who came of age around the time of the global financial crisis, Keisuke Yoshida grew up with an idea of fashion that has all but disappeared.Enamored by the glamor of the department store he would walk past on his way to school—the sharp-elbowed mannequins in the window wearing Donna Karan or Ralph Lauren, the scent from the perfume counter drifting through the air—it represented a fantasy, sure, but one that wasn’t as distant as it is today.“Back when I was a student, a Dries [van Noten] shirt cost around 30,000 yen—something you could manage to buy if you really tried—but now, that’s impossible,” he said.
…
Excerpt limited to ~120 words for fair-use compliance. The full article is at Vogue.
