New festival 'Fanomenon' aims to position Korea as global fandom capital
Jang Wonyoung and An Yu-jin of the K-pop girl group IVE stand in the Mets dugout during a game between the Los Angeles Dodgers and the New York Mets at Citi Field in New York City, Sunday (local time). 12, 2027, the 11-day festival will span two major venues: the newly built Seoul Arena in Changdong and the second exhibition hall at KINTEX in Goyang north of the capital. Unlike traditional shows that celebrate performers, this ceremony will honor the fandoms themselves for their passion and influence throughout the year, allowing artists or brands to accept awards on their fans' behalf.Meanwhile, KINTEX will transform into an interactive cultural expo.
- ▪Jang Wonyoung and An Yu-jin of the K-pop girl group IVE stand in the Mets dugout during a game between the Los Angeles Dodgers and the New York Mets at Citi Field in New York City, Sunday (local time).
- ▪12, 2027, the 11-day festival will span two major venues: the newly built Seoul Arena in Changdong and the second exhibition hall at KINTEX in Goyang north of the capital.
- ▪Unlike traditional shows that celebrate performers, this ceremony will honor the fandoms themselves for their passion and influence throughout the year, allowing artists or brands to accept awards on their fans' behalf.Meanwhile, KINTEX wil
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| Canonical URL | https://www.koreatimes.co.kr/entertainment/k-pop/20260727/new-festival-fanomenon-aims-to-position-korea-as-global-fandom-capital?utm_source=rss |
| Publication time | Mon, 27 Jul 2026 12:07:02 GMT |
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Jang Wonyoung and An Yu-jin of the K-pop girl group IVE stand in the Mets dugout during a game between the Los Angeles Dodgers and the New York Mets at Citi Field in New York City, Sunday (local time). Yonhap A major new K-culture festival built around the power of global fan bases will bring concerts, exhibitions and fan-focused events to Korea in late 2027, with organizers expecting more than 500,000 visitors and an economic impact of nearly 1 trillion won ($680 million).The Popular Culture Exchange Committee unveiled plans Monday for "Fanomenon," a large-scale event designed to expand Korea’s influence in global popular culture and establish the country as the premier hub for the fandom industry.Scheduled to run from Dec. 2 to Dec.
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