Report: Apple hit a record 49% share of global smartphone revenue for Q2

Marcus Mendes· Jul 31, 2026 · 6:19 PM UTC ·3 min read · 0 reactions · 0 comments · 3 views

TL;DR · WeSearch summary

Apple hits record revenue share for a second quarter A new report from Counterpoint Research (via MacMagazine) says Apple captured a record 49% of global smartphone revenue during the last quarter, as its revenue rose 22% year over year. That marked the company’s highest-ever revenue share for a second quarter. Counterpoint says total smartphone revenue grew 7% year over year during the quarter, with Apple recording the fastest growth among the five largest brands.

Key facts

▪Apple hits record revenue share for a second quarter A new report from Counterpoint Research (via MacMagazine) says Apple captured a record 49% of global smartphone revenue during the last quarter, as its revenue rose 22% year over year.
▪That marked the company’s highest-ever revenue share for a second quarter.
▪Counterpoint says total smartphone revenue grew 7% year over year during the quarter, with Apple recording the fastest growth among the five largest brands.

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Original publisher	9to5Mac
Canonical URL	https://9to5mac.com/2026/07/31/report-apple-hit-a-record-49-share-of-global-smartphone-revenue-for-q2/
Publication time	Fri, 31 Jul 2026 18:19:52 +0000
Retrieval time	2026-07-31T18:23:59.191Z
Last seen	2026-07-31T18:23:59.191Z
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Opening excerpt (first ~120 words) tap to expand

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