Return on Tokens (ROT)
Markie Wagner discusses the concept of Return on Tokens (ROT) and critiques the practice of tokenmaxxing in AI deployments. She argues that many Fortune 500 CEOs see token spend without clear returns, and that current AI agent models encourage wasteful usage. Backed by major investors, Wagner aims to reshape how businesses measure AI value through more disciplined token economics.
- ▪Wagner describes tokenmaxxing as a delusional practice where organizations chase higher token spend without measurable outcomes.
- ▪She notes that CEOs of large companies report committing to token budgets without understanding the benefits they generate.
- ▪Wagner proposes the Return on Tokens framework to align AI usage with tangible business value, moving away from wasteful token consumption.
Opening excerpt (first ~120 words) tap to expand
Return on Tokens (ROT)Markie Wagner Co-WritesJun 10, 202681ShareWelcome to the 192 newly Not Boring people who have joined us since Monday! Join 269,285 smart, curious folks by subscribing here:SubscribeHi friends 👋,Happy Wednesday and welcome back! A couple of months ago, my friends Adam and Ben at Genius Ventures asked if they could introduce me to one of their favorite founders, Markie Wagner.The Markie Wagner? The Choose Good Quests Markie Wagner? The drop an all-timer then go quiet for years, cooking up something spoken of in hushed tones Markie Wagner? The grew up inside of a computer and dreamed as a young girl in Southern California, seriously, of making computers do the work that humans shouldn’t have to Markie Wagner?Of course I wanted to meet Markie Wagner.So we met a month…
Excerpt limited to ~120 words for fair-use compliance. The full article is at Not Boring.
