
Take-Two CEO Believes Kids Who Love Roblox Will Naturally Want To Play GTA When They Grow Up
Take-Two CEO Strauss Zelnick discussed the potential transition of young gamers from Roblox to Grand Theft Auto (GTA) during an earnings call. He believes that as children mature, they will naturally gravitate towards more mature games like GTA. This perspective aligns with data showing that younger generations are increasingly engaged with video games and may seek out more sophisticated options as they grow older.
- ▪Zelnick stated that children around the age of 10 or 11 often desire to engage with more mature content.
- ▪A recent study indicated that popular games among Gen Alpha include Roblox, Minecraft, Fortnite, and GTA.
- ▪Take-Two's upcoming release of GTA 6 is scheduled for November 19, 2026.
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| Original publisher | Kotaku |
| Canonical URL | https://kotaku.com/take-two-ceo-kids-roblox-grow-up-gta-2000698413 |
| Publication time | Thu, 21 May 2026 22:29:03 +0000 |
| Retrieval time | 2026-05-21T22:31:35.997Z |
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Take-Two CEO Believes Kids Who Love Roblox Will Naturally Want To Play GTA When They Grow Up No kids allowed Grand Theft AutoGrand Theft Auto 6Grand Theft Auto VI By Rebekah Valentine Published May 21, 2026 | Comments (0) | 𝕏 Copied! During Take-Two’s full-year earnings call for investors today, CEO Strauss Zelnick was asked a rather interesting question by one of the individuals on the call. The kids these days, they love Roblox, right? But GTA is very different from Roblox. When the kids grow up, will they want to play GTA? Or will they look for a more sophisticated version of Roblox? It’s genuinely an interesting question to ask right now, on the cusp of GTA 6’s release.
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