The four coastal towns more expensive than Byron Bay
Four coastal towns—Mermaid Beach, Broadbeach Waters, Casuarina, and Sunshine Beach—now have higher median house prices than Byron Bay, according to Cotality data, as shifting buyer preferences and infrastructure improvements boost regional alternatives. Despite a 15% price drop post-floods and market corrections, Byron Bay remains in the top tier due to brand appeal and limited supply. The town showed 9.4% annual price growth by February 2026, signaling a market recovery. Proximity to urban amenities and lifestyle upgrades are driving demand in these higher-priced coastal enclaves.
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