The Hindu Group wins top honours at Kyoorius, ABBY Awards
The Hindu Group's campaign, 'Written by Journalists', received the Black Elephant award at the Kyoorius Marketing Awards, marking it as the top entry of the year. The campaign also won additional accolades, including a Grey Elephant and a Concrete Elephant, for its storytelling and strategic execution. At the ABBY Awards, The Hindu Group was recognized as the runner-up for Publisher of the Year and secured multiple medals for various campaigns.
- ▪The Hindu Group's campaign won the prestigious Black Elephant at the Kyoorius Marketing Awards.
- ▪The campaign also received a Grey Elephant and a Concrete Elephant for its storytelling and strategy.
- ▪At the ABBY Awards, The Hindu Group was the runner-up for Publisher of the Year and won multiple medals.
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The Hindu Group’s campaign, ‘Written by Journalists’, has won the prestigious Black Elephant at the Kyoorius Marketing Awards, recognising it as the finest work of the year. This is the highest honour awarded to the single Best of Show entry across all disciplines and categories. Crafted by Talented, the campaign celebrates the power, credibility, and craft of journalism, and highlights why stories written by journalists continue to matter in an evolving media landscape. The campaign also secured a Grey Elephant for Best in Discipline and a Concrete Elephant for excellence in strategy, effectiveness and execution, underscoring the campaign’s powerful storytelling, strategic depth and cultural relevance.
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