The Miami Heat, LeBron James and prediction markets: how a ‘mistake’ social media post turbo-charged a $245 million wager
On Tuesday night, the Miami Heat accidentally published, then deleted, a YouTube video titled “LeBron James Introductory Press Conference,” dated for later this month. A team spokesperson told the Miami Herald the post was a mistake, made while the club prepared materials for “the possibility of James eventually deciding to join the Heat this offseason.”Recommended Video Shortly after the video was removed, the team reposted an opening for a Director of YouTube Strategy on LinkedIn. James, still a free agent since leaving the Los Angeles Lakers 24 days ago, has given no timeline for his decision.
- ▪On Tuesday night, the Miami Heat accidentally published, then deleted, a YouTube video titled “LeBron James Introductory Press Conference,” dated for later this month.
- ▪A team spokesperson told the Miami Herald the post was a mistake, made while the club prepared materials for “the possibility of James eventually deciding to join the Heat this offseason.”Recommended Video Shortly after the video was remove
- ▪James, still a free agent since leaving the Los Angeles Lakers 24 days ago, has given no timeline for his decision.
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On Tuesday night, the Miami Heat accidentally published, then deleted, a YouTube video titled “LeBron James Introductory Press Conference,” dated for later this month. A team spokesperson told the Miami Herald the post was a mistake, made while the club prepared materials for “the possibility of James eventually deciding to join the Heat this offseason.”Recommended Video Shortly after the video was removed, the team reposted an opening for a Director of YouTube Strategy on LinkedIn. James, still a free agent since leaving the Los Angeles Lakers 24 days ago, has given no timeline for his decision. Even his agent, Rich Paul, said this week that nobody—not Paul, not NBA commissioner Adam Silver—knows when it’s coming.
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