The Pros, the Cons and the Future of At-Home Beauty Devices
At-home beauty devices are becoming increasingly popular, with the market projected to grow significantly in the coming years. Innovations such as NAD+ therapies are pushing the boundaries of skincare into more medical territory, raising questions about safety and efficacy. As consumers seek clinic-level results at home, the beauty industry is adapting to meet this demand with new technologies.
- ▪The global at-home beauty device market is valued at $14.4 billion and is expected to reach $21.85 billion by 2030.
- ▪NAD+ therapies, which are not FDA-approved for anti-aging, are gaining popularity among consumers and celebrities.
- ▪The demand for NAD+ is projected to grow from $184 million in 2022 to $655 million by 2028.
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| Original publisher | Vogue |
| Canonical URL | https://www.vogue.com/article/the-pros-the-cons-and-the-future-of-at-home-beauty-devices |
| Publication time | Tue, 19 May 2026 04:30:00 +0000 |
| Retrieval time | 2026-05-19T04:34:57.306Z |
| Last seen | 2026-05-19T04:34:57.306Z |
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BeautyThe Pros, the Cons and the Future of At-Home Beauty DevicesBy Amy FrancombeMay 19, 2026Photo: Courtesy of Amy FrancombeSave StorySave this storySave StorySave this storyDo you own an LED mask? Or, perhaps, a microcurrent lifting wand has become part of your morning routine, while 20 minutes before bed is now reserved for a lymphatic drainage device. Once confined to dermatology clinics and celebrity facialists’ treatment rooms, beauty devices are sitting alongside toothbrushes and serums in bathroom cabinets across the world.According to Research and Markets, the global at-home beauty device market is currently valued at $14.4 billion, and is projected to reach $21.85 billion by 2030, fueled by consumers seeking clinic-level results without the recurring appointments and expenses.
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Excerpt limited to ~120 words for fair-use compliance. The full article is at Vogue.
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