The Tokenpocalypse Is Here: Companies Are Scrambling To Stop Spending So Much on AI
“We’re seeing from some of the data internally at least that it’s actually not our engineers that are driving the token consumption. It’s a lot of the non-engineers that are doing some of those behaviors [...] you were talking about,” Justice Kwak, Accenture’s agentic AI strategy lead, said [...] Stuart Henderson, Accenture’s client group lead, interrupts. He jokes he hopes Kwak didn’t just convert a PDF into images and then into markdown files.
- ▪“We’re seeing from some of the data internally at least that it’s actually not our engineers that are driving the token consumption.
- ▪It’s a lot of the non-engineers that are doing some of those behaviors [...] you were talking about,” Justice Kwak, Accenture’s agentic AI strategy lead, said [...] Stuart Henderson, Accenture’s client group lead, interrupts.
- ▪He jokes he hopes Kwak didn’t just convert a PDF into images and then into markdown files.
2 outlets in our directory ran this story. All of the coverage we found sits in one bucket: centre. That one-sidedness is itself worth noticing.
Simon Willison files mainly under blogs. We currently carry 62 of its stories.
Story provenance
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Story provenance
Attribution is not the same as permission. This drawer separates discovery metadata, excerpts, WeSearch-generated summaries, reuse status, and whether the publisher receives the visit. Nothing here claims a legal grant the publisher has not made.
Record
| Original publisher | Simon Willison's Weblog |
| Canonical URL | https://simonwillison.net/2026/Aug/7/pdfs-are-terrible/#atom-everything |
| Publication time | 2026-08-07T16:18:51+00:00 |
| Retrieval time | 2026-08-07T16:35:40.073Z |
| Last seen | 2026-08-07T16:35:40.073Z |
| Headline source | Publisher (no WeSearch rewrite) |
| Excerpt source | publisher body |
| Excerpt method | First ~120 words (~800 chars) of extracted publisher body, fair-use limited. |
| Summary | WeSearch · cerebras-chat (WeSearch summarizer) |
| Summary source text | contentText |
| Citation coverage | Summary is a WeSearch-generated derivative; primary citation is the original publisher URL. |
| Cluster | QH-YWuZifmo3 · 2 stories |
| Cluster logic | Grouped by semantic title/content similarity across sources within a rolling window. Same-publisher template collisions are excluded from coverage comparison. |
| Ranking reason | Story pages are not engagement-ranked. Hub feeds use recency, with optional source-diversified chronological ordering (cap consecutive stories per source). No personalized ranking. |
| Publisher visit | Yes — open original |
| Substitutes article? | No — link-out required for full text |
Rights status (four layers)
WeSearch handling by dimension
| Indexing | May the item be indexed (stored, ranked, made findable)? | Allowed |
| Snippet | May a short excerpt of the publisher's text be shown? | Allowed |
| AI summary | May WeSearch generate its own short summary of the article? | Limited |
| Retrieval / RAG | May the content be exposed for third-party retrieval-augmented generation? | Not asserted |
| Model training | May the content be used to train AI models? | Not asserted |
| Commercial reuse | May the content be reused commercially? | Not permitted |
Basis: Derived from the published RSS/Atom feed. Contact: [email protected]. Reviewed: 2026-07-24.
Opening excerpt (first ~120 words) tap to expand
“We’re seeing from some of the data internally at least that it’s actually not our engineers that are driving the token consumption. It’s a lot of the non-engineers that are doing some of those behaviors [...] you were talking about,” Justice Kwak, Accenture’s agentic AI strategy lead, said [...] Stuart Henderson, Accenture’s client group lead, interrupts. He jokes he hopes Kwak didn’t just convert a PDF into images and then into markdown files. “I’m learning that’s one of the big token chewers,” Henderson says. “Turning PDFs into markdown: is that right?” That’s when Kwak says that’s what Accenture’s own data shows.
Excerpt limited to ~120 words for fair-use compliance. The full article is at Simon Willison's Weblog.
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