Why I built Trinavo for the MENA merchants Western platforms ignore
Feras Abdalrahman discusses the challenges faced by MENA merchants in launching online stores compared to their counterparts in Western countries. He highlights the limitations of existing platforms like Shopify and regional options such as Salla and Zid. To address these issues, he created Trinavo, an AI-powered e-commerce platform designed specifically for MENA merchants, featuring a genuine free tier to support their growth.
- ▪MENA merchants struggle to launch online stores due to inadequate platform support.
- ▪Existing platforms often overlook Arabic language and local payment gateways.
- ▪Trinavo aims to provide an Arabic-first e-commerce solution with a free tier for merchants.
Opening excerpt (first ~120 words) tap to expand
try { if(localStorage) { let currentUser = localStorage.getItem('current_user'); if (currentUser) { currentUser = JSON.parse(currentUser); if (currentUser.id === 161517) { document.getElementById('article-show-container').classList.add('current-user-is-article-author'); } } } } catch (e) { console.error(e); } Feras abdalrahman Posted on May 25 • Originally published at Medium Why I built Trinavo for the MENA merchants Western platforms ignore #ecommerce #startup #bootstrapping #saas A bootstrapped MENA founder's take on the gap between Shopify and Salla, and why "free to start" matters more in MENA than the discourse admits. It's 2026 and a merchant in Cairo, Amman, or Dubai still can't launch a serious online store the way a merchant in Toronto or Berlin can.
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