YouTube is making it harder to earn money on YouTube
YouTube splits up subscription revenue to creators based on watch time and views, with 55 percent dedicated to long-form videos and 45 percent for Shorts. This year, YouTube struck deals to broadcast shows from big names like Trevor Noah, and broadly rolled out a feature that allows creators to organize their videos into seasons.Separately, there are some new requirements for creators to keep earning money from ads and subscriptions through the YPP, though. That includes maintaining either 1,000 watch hours over the past year, 1 million Shorts views, or two long-form videos or five Shorts uploaded every 90 days.
- ▪YouTube splits up subscription revenue to creators based on watch time and views, with 55 percent dedicated to long-form videos and 45 percent for Shorts.
- ▪This year, YouTube struck deals to broadcast shows from big names like Trevor Noah, and broadly rolled out a feature that allows creators to organize their videos into seasons.Separately, there are some new requirements for creators to keep
- ▪That includes maintaining either 1,000 watch hours over the past year, 1 million Shorts views, or two long-form videos or five Shorts uploaded every 90 days.
3 outlets in our directory ran this story, first to last over 1 hour. All of the coverage we found sits in one bucket: centre. That one-sidedness is itself worth noticing.
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Story provenance
Attribution is not the same as permission. This drawer separates discovery metadata, excerpts, WeSearch-generated summaries, reuse status, and whether the publisher receives the visit. Nothing here claims a legal grant the publisher has not made.
Record
| Original publisher | The Verge |
| Canonical URL | https://www.theverge.com/streaming/977474/youtube-partner-program-new-requirements |
| Publication time | 2026-08-10T13:26:46-04:00 |
| Retrieval time | 2026-08-10T17:30:47.935Z |
| Last seen | 2026-08-10T17:30:47.935Z |
| Headline source | Publisher (no WeSearch rewrite) |
| Excerpt source | publisher body |
| Excerpt method | First ~120 words (~800 chars) of extracted publisher body, fair-use limited. |
| Summary | WeSearch · cerebras-chat (WeSearch summarizer) |
| Summary source text | contentText |
| Citation coverage | Summary is a WeSearch-generated derivative; primary citation is the original publisher URL. |
| Cluster | wIjL1UMZga-l · 3 stories |
| Cluster logic | Grouped by semantic title/content similarity across sources within a rolling window. Same-publisher template collisions are excluded from coverage comparison. |
| Ranking reason | Story pages are not engagement-ranked. Hub feeds use recency, with optional source-diversified chronological ordering (cap consecutive stories per source). No personalized ranking. |
| Publisher visit | Yes — open original |
| Substitutes article? | No — link-out required for full text |
Rights status (four layers)
WeSearch handling by dimension
| Indexing | May the item be indexed (stored, ranked, made findable)? | Allowed |
| Snippet | May a short excerpt of the publisher's text be shown? | Allowed |
| AI summary | May WeSearch generate its own short summary of the article? | Limited |
| Retrieval / RAG | May the content be exposed for third-party retrieval-augmented generation? | Not asserted |
| Model training | May the content be used to train AI models? | Not asserted |
| Commercial reuse | May the content be reused commercially? | Not permitted |
Basis: Derived from the published RSS/Atom feed. Contact: [email protected]. Reviewed: 2026-07-24.
Opening excerpt (first ~120 words) tap to expand
StreamingCloseStreamingPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All StreamingNewsCloseNewsPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All NewsTechCloseTechPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All TechYouTube is making it harder to earn money on YouTubeNow you’ll need twice as many watch hours on YouTube to start making money from ads and subscriptions.Now you’ll need twice as many watch hours on YouTube to start making money from ads and subscriptions.by Emma RothCloseEmma RothNews WriterPosts from this author will be added to your daily email digest and your homepage feed.FollowFollowSee All by Emma RothAug…
Excerpt limited to ~120 words for fair-use compliance. The full article is at The Verge.
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