YouTube Premium Is Set to Become More Valuable, Adds Free Peacock Access

Jibin Joseph· Jul 28, 2026 · 8:54 AM UTC ·2 min read · 0 reactions · 0 comments · 4 views

#streaming #technology #partnership #sports #Neal Mohan #YouTube #Peacock #NBCUniversal #YouTube TV

YouTube Premium Is Set to Become More Valuable, Adds Free Peacock Access

TL;DR · WeSearch summary

YouTube Premium will incorporate Peacock’s ad‑supported live sports, movies and shows into its app starting early 2027. The bundled offering saves subscribers $10.99 per month compared with the standalone Peacock Premium plan, while YouTube Premium alone costs $15.99 per month. The agreement also broadens NBCUniversal’s distribution on YouTube TV and adds a range of sports and entertainment titles.

Key facts

▪YouTube Premium subscribers will gain free access to Peacock’s ad‑supported live sports, movies and hit shows within the YouTube app beginning early 2027.
▪Bundling YouTube Premium with Peacock saves users $10.99 per month versus paying for Peacock’s ad‑supported Premium plan separately.
▪The standalone YouTube Premium subscription is priced at $15.99 per month.
▪The deal expands NBCUniversal’s distribution partnership with YouTube TV and includes streaming of NFL, Olympics, NBA, Premier League soccer and popular series such as Love Island USA and The Office.

How this story was covered

4 outlets in our directory ran this story, first to last over 17 hours. All of the coverage we found sits in one bucket: centre. That one-sidedness is itself worth noticing.

Centre · 3

▪ YouTube Premium is adding Peacock: What it means for live sports and streaming — Mashable
▪ YouTube Premium is becoming a streaming bundle by adding Peacock — Digital Trends
▪ Peacock and YouTube to Bundle Up in 2027 — CNET

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Original publisher	PCMag
Canonical URL	https://www.pcmag.com/news/youtube-premium-is-set-to-become-more-valuable-adds-free-peacock-access
Publication time	Tue, 28 Jul 26 08:54:06 +0000
Retrieval time	2026-07-28T09:09:20.771Z
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Your YouTube Premium subscription is about to become a lot more valuable. Starting next year, Peacock’s ad-supported live sports events, movies, and hit shows will be available directly in the YouTube app at no extra cost.For those subscribing to both platforms, bundling them saves you $10.99 per month, the current cost of the ad-supported Peacock Premium plan. The standalone YouTube Premium subscription, meanwhile, starts at $15.99 per month.“Together, we’re giving viewers more of the content they love in one place, including the creators, artists and communities that make YouTube unique alongside Peacock’s live sports, hit movies and popular shows,” YouTube CEO Neal Mohan tweeted. He added that the perk will begin rolling out in early 2027.

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