Rebrand coverage.

Cracker Barrel CEO finally steps down following woke rebrand and year of financial disasters

Cracker Barrel lost more than 10% of its foot traffic under the current CEO.…

Cracker Barrel chief executive steps down a year after rebrand chaos

Cracker Barrel CEO Julie Masino will exit following customer backlash over modern logo redesign.…

Cracker Barrel CEO steps down a year after an attempted rebrand sparked a logo debacle

Cracker Barrel CEO out on heels of failed rebrand that removed Uncle Herschel logo, infuriated customers

Julie Masino exits as Cracker Barrel CEO after the failed logo change and rebrand that removed Uncle Herschel sparked accusations of going "woke."…

Cracker Barrel CEO Julie Felss Masino steps down after ‘woke’ rebrand sparked backlash from customers — and even Trump

Cracker Barrel CEO Julie Felss Masino is stepping down after the failure of her “woke” rebrand last year.…

GOP's freshman firebrand goes viral targeting 'utterly intellectually indefensible' DEI policies

Rep. Brandon Gill is the youngest House Republican and is lauded as a rising star within the party.…

Delaware’s Printed Solid rebrands to Prusa USA

Prusa Research completes American takeover.…

Banco Inter Rebrands Globally and Puts Its Name on an Orlando Stadium

Brazilian digital bank Inter&Co rebrands globally and secures a 10-year, $55 million naming-rights deal for Orlando’s soccer stadium, marking a first for a Latin American financial…

That rebrand would be like Darth Vader donning rainbow robes and dancing at Pride

Massie lashes out when pressed on ex-girlfriend's allegations of affair with GOP firebrand

Rep. Thomas Massie denied allegations from purported ex-girlfriend Cynthia West, then turned his phone on a reporter, asking about gay porn.…

NATURE’S SCAFFOLDING: Collagen, chicken feet, caviar and ceramics: The luxury rebranding of ordinary appetites

Would you rather consume collagen in a premium powder, or find it where it has always been: in a chicken foot?……

Brunel’s SS Great Britain site drops historical name in ‘cool’ rebrand

New name, Bristol Dockyards, and museum revamp aimed at becoming more rooted in community, says chief executive One of the UK’s maritime landmarks is being renamed as part of a dri…

'They're building real momentum and player trust' — This former Xbox exec is a big fan of recent rebrand

Former Microsoft Game Studios executive producer Laura Fryer thinks Xbox's decision to listen to fans and instantly rebrand was a smart move.…

NOTUS blocked from rebranding as the Star over trademark concerns

A federal judge on Tuesday temporarily blocked NOTUS from renaming itself the Star, giving a partial win to the revived Washington Star. U.S. District Judge Rossie Alston Jr. of Vi…

Biden’s clean drinking water plan is being rebranded as MAHA

The EPA is distributing billions authorized under the Biden administration while promoting the work as part of the Make America Healthy Again initiative.…

NOTUS Cannot Be ‘The Star’: Judge Blocks D.C. News Outlet’s Rebranding

NOTUS, a political news website, must temporarily suspend its plans to rebrand, a judge ruled in a trademark dispute brought by The Washington Star.…

Minnesota Timberwolves' new rebrand jerseys have been leaked

Maria Shriver Cheers Setback for Trump’s Kennedy Center Rebrand as a ‘Great Birthday Gift’ for Uncle JFK

Maria Shriver celebrated the legal setback for Donald Trump's Kennedy Center rebrand as "a great birthday gift" for her late uncle, former President John F. Kennedy.…

Washington Star sues NOTUS over name rebranding despite going bankrupt 45 years ago

Unless the Virginia district court decides otherwise, NOTUS is officially rebranding itself as the Star next week.…

Comscore Sells Movie Division for $70 Million to Advaya Capital, Rebranding as Rentrak

The box office tracking and data firm will return to its original name and rebrand as Rentrak in the $70 million deal.…

Sunrise Movement Backs Saikat Chakrabarti, Progressive Firebrand Behind the Green New Deal

The former AOC staffer is known for provoking the political establishment. Sunrise argues he’s needed in Congress to take on Trump.…

From televisions to tech-forward kitchen appliances: Inside Hisense’s premium rebrand

I just saw Hisense’s new kitchen line — it convinced me that affordability and premium features can go hand in hand.…

Greece's leftist firebrand Tsipras makes comeback with new political party

ATHENS, May 27 - Former prime minister Alexis Tsipras, the leftist firebrand who ran Greece at the height of its debt crisis in 2015, has launched a new political party, promising …

'Protection needs to evolve' — NordVPN rebrands as an all-in-one VPN app for next-generation protection

The digital security giant is bringing next-gen antivirus, dark web monitoring, and its industry-leading VPN into a single, unified experience…

Firebrand PM's departure complicates Senegal IMF talks, heightens bondholder risk

JOHANNESBURG, May 26 - Senegalese President Bassirou Diomaye Faye's dismissal of a government headed by a firebrand critic of the International Monetary Fund gives fresh impetus to…

‘AI washing’: firms are scrambling to rebrand themselves as tech-focused

Avalon’s 'Testify to Love' rebranded as LGBTQ anthem

BlazeTV host Allie Beth Stuckey grew up listening to the Christian music group Avalon, whose song “Testify to Love” had become an anthem for Christians all over the country. Howeve…

Rebranding of ISIS means lone-wolf terrorists are often hiding in plain sight

The biggest threat could now be from the lone wolf next door. Modern cyber statecraft has yet to catch up.…

‘AI washing’: firms are scrambling to rebrand themselves as tech-focused

PR executives say UK companies are forcing them to present ordinary automation as artificial intelligence UK companies are performing “yoga-level” stretches to describe themselves …

Hooters aims to rebrand as family-friendly restaraunt

Hooters is attempting to shift its brand image, according to CEO Neil Kiefer.…

Bangladesh’s paramilitary problem cannot be rebranded

Bangladesh’s rulers have a habit of renaming institutions when they become politically radioactive. Roads are renamed after coups, and laws after public…

Hooters Unveils Shock Family-Friendly Rebrand After Change In Management

Your next trip to Hooters may look very different - the brand is shifting to become a family-friendly establishment.…

Newly popped up: furry rebrand of Anthropic

Victoria’s Secret brings sexy back with VSXY ticker after woke rebrand crashes and burns: ‘We’re owning who we are’

Victoria’s Secret is bringing sexy back with a new VSXY ticker on the New York Stock Exchange after a failed flirtation with wokeness tanked sales of its bras and panties.…

Israel Relaunches, Rebrands Online Propaganda Campaign

The troll farming operation Act.IL has been repackaged as RiseApp.…

Is Spark Another Rebrand of Google Gemini or Something Else?

It takes a spark to start a fire, and that’s the idea behind Google’s weirdly branded, new background AI agent, as I saw at Google I/O. So what is it exactly?…

Grey Matters Health rebrands around a new brain health vision

After five years building and advancing a pharmaceutical pipeline that proved difficult to fund, Christopher Moreau decided it was time to find a new cash flow focused path in heal…

Pelagos Insurance Capital CEO Dan Burrows talks long-term strategy behind rebrand

Successful NC brewery forced to rebrand after owner, 44, charged with raping 13-year-old girl

Cops nabbed the 40-year-old married suspect naked in his car outside the child's Charolotte home, police said.…

My indie app was named too close to competitors and I burnt my fingers

Tech giants are using a new buzzword to rebrand restructuring

Storebrand Q1 2026 slides: earnings rise 16% amid market volatility

O2 Daisy rebrands as O2 Business — pledges to help solve 'complexity trap' of tech

After acquiring Daisy Group, VMO2 launches O2 Business branding…

Storebrand Q1 profit after tax misses estimates on tax rate surge

Horn Williamson Rebrands as Horn Williamson & Collins, Adds Matthew C. Collins as Named Partner - Morningstar

Comprehensive up-to-date news coverage, aggregated from sources all over the world by Google News.…

Barry Diller’s IAC Rebranding As People Inc., Planning Layoffs In Strategic Restructuring

Barry Diller's Interactive Corp. (IAC) is renaming itself People Inc. and slimming down its ranks.…

Branding ? OR Rebranding ?

IAC to rebrand as People Incorporated by August

LendingClub: Strong Originations Amid Private Credit Meltdown Ahead Of Rebrand

LendingClub is delivering over 30% originations growth, supporting robust non-interest fee income, and reinforcing its growth profile. Read why LC stock is a Buy.…