100-episode YouTube series demystifies the Asian grocery store
Sam Low, winner of MasterChef New Zealand, has created a 100-episode YouTube series titled "How to Shop at Your Local Asian Grocer" to help demystify Asian grocery stores and their ingredients. The series educates viewers on the history, uses, and shopping tips for a wide range of Asian ingredients, from fermented pastes to vegetables and spices. Low aims to make these stores less intimidating and more accessible to people unfamiliar with Asian cuisine.
- ▪Sam Low grew up in a Chinese-Fijian family and was immersed in food traditions from an early age.
- ▪The series covers ingredients such as doubanjiang, Chinese vinegars, bok choy, and dried black sea moss.
- ▪Low is a cookbook author and won MasterChef New Zealand in 2022.
- ▪He created the series to make Asian grocery stores feel less overwhelming and more exciting for newcomers.
- ▪The videos combine education, cultural storytelling, and practical cooking advice.
Opening excerpt (first ~120 words) tap to expand
100-episode YouTube series demystifies the Asian grocery store Jennifer Sandlin 10:15 am Tue Apr 28, 2026 krungchingpixs/Shutterstock I have been trying to cook more lately, and a great resource I've found to help me level up my game is Sam Low's series, "How to Shop at Your Local Asian Grocer." I love Asian grocery stores and always find new ingredients to try out, but I don't always know the best ways to use them. Sam Low has offered his guidance and expertise to help me incorporate new sauces, pastes, spices, vegetables, and more into my cooking. He's a terrific chef and an equally great teacher, and I've learned so much watching his videos.
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Excerpt limited to ~120 words for fair-use compliance. The full article is at Boing Boing.