Apple has reportedly 'stopped work on the Vision Pro' — here's what we know
Apple has reportedly halted development on the Vision Pro, despite launching the M5 model in October 2025, due to poor sales and high return rates. The device has faced criticism for its $3,500 price tag and weight, which exceeds competing models. Apple is now said to be shifting focus toward developing AR smart glasses instead.
- ▪Apple has reportedly stopped work on the Vision Pro despite releasing the M5 model in October 2025.
- ▪The Vision Pro has sold only around 600,000 units since its February 2024 launch, with unusually high return rates.
- ▪The device weighs over 1.3 pounds and retains a $3,500 price, making it heavier and more expensive than rivals like the Meta Quest 3.
- ▪Production of the Vision Pro was significantly cut in January 2026 due to weak demand.
- ▪Apple has reportedly canceled plans for a lighter 'Vision Air' model and is now prioritizing AR smart glasses development.
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VR & AR Apple has reportedly 'stopped work on the Vision Pro' — here's what we know News By Scott Younker published 29 April 2026 The revolution may be dead When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. (Image credit: Tom's Guide) Copy link Facebook X Reddit Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter The Apple Vision Pro could be toast.According to a new report from MacRumors, Apple has "all but given up on the Vision Pro" even though the company just launched the M5 model last October.
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