iPhone Air's Poor Sales Spook Rivals Into Ditching Ultra-Thin Phone Plans
The iPhone Air's weak sales since its 2025 launch have led rival manufacturers to cancel their own ultra-thin smartphone plans, according to industry leaks and reports. Despite the poor market reception, Apple is reportedly moving forward with the iPhone Air 2, expected in early 2027 with design improvements and a revised launch strategy. Competitors like Xiaomi, Vivo, and Samsung have abandoned or halted similar thin-device projects following lackluster consumer demand.
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iPhone Air's Poor Sales Spook Rivals Into Ditching Ultra-Thin Phone PlansFriday May 1, 2026 7:34 am PDT by Hartley CharltonA Weibo leaker today suggested that Apple's iPhone Air 2 may be the only next-generation ultra-thin flagship smartphone from a major brand, after the original model's poor sales performance appears to have led competing manufacturers to abandon plans for their own follow-up products. The leaker known as "Digital Chat Station" today posted on Weibo, claiming that the iPhone Air barely surpassed 700,000 unit activations even after multiple rounds of price reductions.
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