Sephora is making a major change across US stores that stressed shoppers will love: ‘I really need this’
The inclusive initiative is aimed at anyone who “enjoys a more peaceful and calmer shopping environment,” the company said.
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Fashion & Beauty Sephora is making a major change across US stores that stressed shoppers will love: ‘I really need this’ By Aurielle Weiss Published June 26, 2026, 1:22 p.m. ET See more of our coverage in your search results. Add The New York Post on Google Sephora is about to be as quiet as a library. The beauty retailer is rolling out “Quiet Hours” to all locations after a successful try in 32 of its stores. The inclusive initiative is aimed at anyone who “enjoys a more peaceful and calmer shopping environment,” the company said earlier this month. This means, at specific times, all Sephora stores will turn down the music and adjust their screens for a calmer atmosphere with fewer distractions.
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