Starbucks fans appalled as new rewards card costs over $1,400 per year: ‘Insane scam’
Bottoms up and dollars out if you want to reap the rewards of the new Starbucks Reserve card.
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Food & Drink Starbucks fans appalled as new rewards card costs over $1,400 per year: ‘Insane scam’ By Reda Wigle Published June 23, 2026, 11:20 a.m. ET See more of our coverage in your search results. Add The New York Post on Google Bottoms up and dollars out if you want to reap the rewards of the new Starbucks Reserve card. The internet is divided on whether the rewards associated with the coffee purveyors’ new personalized metal card, reserved for top-tier, big-spending Reserve members, are worth the cost of carrying it. Is the brew worth the beans, so to speak? The debate was ignited by a TikTok video shared by Madison Dahl that shows her opening a Starbucks mailer.
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