Taylor Swift Files to Trademark Voice and Image to Protect From AI
Taylor Swift is taking steps to protect her voice and image from potential misuse by artificial intelligence. Her company has filed three trademark applications, including audio trademarks for specific phrases and a visual trademark for a photo of her. This move highlights the growing concern over deepfakes and AI technology in the entertainment industry.
- ▪Taylor Swift filed three trademark applications last week.
- ▪The applications include two audio trademarks for phrases she commonly uses.
- ▪A third filing is for a visual trademark of her holding a pink guitar.
10 outlets in our directory ran this story, first to last over 32 hours. All of the coverage we found sits in one bucket: centre. That one-sidedness is itself worth noticing.
- ▪ Taylor Swift files trademarks for voice and image amid concern over AI misuse — the Guardian
- ▪ Taylor Swift files to trademark her voice and likeness in the age of AI — Cbsnews
- ▪ Taylor Swift wants to trademark her voice and image. What will it mean for AI? — Mashable
- ▪ Taylor Swift files to trademark voice, likeness to fight deepfakes — The Globe and Mail
- ▪ WATCH: Taylor Swift files to trademark voice, image amid AI misuse — ABC News: Top Stories
- ▪ Taylor Swift files to trademark her voice, likeness to ward off AI deepfakes — All News
- ▪ Taylor Swift files to trademark her voice and likeness — NBC News Top Stories
- ▪ Taylor Swift files to trademark voice and image after AI concerns — BBC News
- ▪ Taylor Swift wants to trademark her voice and likeness. Will others follow suit? — The Sydney Morning Herald
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| Original publisher | TODAY.com |
| Canonical URL | https://www.today.com/video/taylor-swift-files-3-trademarks-for-voice-and-image-to-combat-ai-262243909999 |
| Publication time | Tue, 28 Apr 2026 11:45:38 GMT |
| Retrieval time | 2026-04-28T12:14:31.909Z |
| Last seen | 2026-04-28T12:14:31.909Z |
| Headline source | Publisher (no WeSearch rewrite) |
| Excerpt source | publisher body |
| Excerpt method | First ~120 words (~800 chars) of extracted publisher body, fair-use limited. |
| Summary | WeSearch · cerebras-chat (WeSearch summarizer) |
| Summary source text | contentText |
| Citation coverage | Summary is a WeSearch-generated derivative; primary citation is the original publisher URL. |
| Cluster | 1cb6em4PyBWR · 10 stories |
| Cluster logic | Grouped by semantic title/content similarity across sources within a rolling window. Same-publisher template collisions are excluded from coverage comparison. |
| Ranking reason | Story pages are not engagement-ranked. Hub feeds use recency, with optional source-diversified chronological ordering (cap consecutive stories per source). No personalized ranking. |
| Publisher visit | Yes — open original |
| Substitutes article? | No — link-out required for full text |
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| Indexing | May the item be indexed (stored, ranked, made findable)? | Allowed |
| Snippet | May a short excerpt of the publisher's text be shown? | Allowed |
| AI summary | May WeSearch generate its own short summary of the article? | Limited |
| Retrieval / RAG | May the content be exposed for third-party retrieval-augmented generation? | Not asserted |
| Model training | May the content be used to train AI models? | Not asserted |
| Commercial reuse | May the content be reused commercially? | Not permitted |
Basis: Derived from the published RSS/Atom feed. Contact: [email protected]. Reviewed: 2026-07-24.
Opening excerpt (first ~120 words) tap to expand
CopiedTaylor Swift is proactively moving to ensure her voice and likeness are protected from deepfakes and other AI misuse. Swift’s company filed three applications last week, including two audio trademarks for “Hey, it’s Taylor Swift” and another for “Hey, it’s Taylor,” as well as a third filing for a visual trademark covering a photo of Swift holding a pink guitar. NBC’s Liz Kreutz reports for TODAY.April 28, 2026
Excerpt limited to ~120 words for fair-use compliance. The full article is at TODAY.com.
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