Everything an agency or brand needs to plan a WeSearch sponsorship: who reads the site, where cards run, creative specs, measurement, and how to buy—without a third-party ad tag.
About the property
WeSearch (wesearch.press) is a free, chronological multi-source news hub: curated publishers, topic hubs, markets, weather, Blindspots-style coverage gaps, and pseudonymous discussion. Readers come for breadth and independence—not infinite scroll engagement bait.
Audience signals (honest framing)
We do not sell third-party audience segments. Planning assumptions that match the product:
- News-curious readers who compare sources rather than follow a single brand app
- Privacy-sensitive users (no required real-name account to read)
- Interest clusters around world news, technology, AI, markets, science, climate, and politics
- Desktop + mobile web (responsive PWA-installable shell)
Operational analytics may describe traffic in aggregate for site health; they are not used to build advertiser retargeting pools. See Privacy.
Placements
- Front-page inline — after the 6th story; max density rules; never above the first five stories
- Topic inline — category / topic surfaces with the same spacing rules
- Run-of-site — front page + eligible Explore surfaces
Never: individual story pages, Blindspots, search, comments, donate flows, or emergency alert contexts. No sticky units, pop-ups, or autoplay video.
Creative specifications
- Headline ≤ 60 characters
- Body ≤ 140 characters
- CTA ≤ 24 characters
- Destination: HTTPS only
- Image: PNG / JPEG / WebP, max 2MB; WeSearch re-encodes (no SVG, GIF, HTML, JS, video)
- Alt text required for accessibility
- Must be clearly labeled ADVERTISEMENT or SPONSORED in UI (WeSearch applies labeling)
- Must not impersonate a news card (no fake source, timestamps, view counts, or reactions)
Topic inventory (targeting keys)
- Technology (id:
tech) - Business (id:
business) - Science (id:
science) - World (id:
world) - Politics (id:
politics) - AI (id:
ai) - Crypto (id:
crypto) - Climate (id:
climate) - Health (id:
health) - Sports (id:
sports)
Measurement & reporting
- Viewable impressions (50% visible × 1 continuous second, page visible)
- Clicks via WeSearch redirect only
- CTR derived from viewable + clicks
- Advertiser dashboard after campaign submission
- Public listing on transparency for active/completed campaigns
Buy process
- Submit campaign metadata via /advertise
- Automated validation + manual review
- Upload creative image
- Pay with Stripe after approval
- Delivery + dashboard reporting
Questions or exclusives: /support.
WeSearch