Back Market
Back Market, founded in 2014 by Thibaud Hug de Larauze, Vianney Vaute, and Quentin Le Brouster, is an online marketplace for professionally refurbished electronics such as smartphones, laptops, and home appliances. The company reported $3.5 billion in gross merchandise value for 2025, reflecting a 32% increase from the previous year, with growing customer interest in the U.S. due to economic and tariff concerns. Back Market offers a one-year limited warranty on all products and opened its first physical store in Manhattan to allow customers to test devices in person.
- ▪Back Market was launched in 2014 as a marketplace for refurbished electronics.
- ▪The company reported $3.5 billion in gross merchandise value for 2025, a 32% increase from 2024.
- ▪67% of Back Market's users are based in Europe, but the U.S. market is growing rapidly.
- ▪All Back Market products come with a one-year limited warranty.
- ▪Back Market opened its first brick-and-mortar store in Manhattan in the fall.
Opening excerpt (first ~120 words) tap to expand
With millions of old smartphones kicking around in junk drawers across the globe, why buy new? Thibaud Hug de Larauze, Vianney Vaute, and Quentin Le Brouster answered that question in 2014 when they launched Back Market, a digital marketplace offering professionally refurbished electronics. “There’s no more point in going to Verizon and signing a 36-month contract for $150 every month,” says Hug de Larauze, the Paris-based CEO. In addition to smartphones, laptops, and tablets, Back Market’s 18 million customers can now buy discounted gaming consoles and home appliances on the platform, too. In February, the company announced $3.5 billion in gross merchandise value for 2025, up 32% from 2024.
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Excerpt limited to ~120 words for fair-use compliance. The full article is at TIME — Top.
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